cecilegommelet

How to bust an internet hoax: the case of the bull’s head

This entry was posted in Divers on August 10th, 2011 by Cécile Gommelet - 4 comments »

Yesterday afternoon, Twitter was afire with talk of the riots spreading across the UK. One report in particular caught our eye: apparently rioters had decapitated the famous bull statue at Birmingham’s Bullring, one of the biggest shopping areas in Europe. Was it for real? Had a mob of rioters really managed to hack the head off a solid bronze statue and get away with it? Why would someone do that? As our whole team was monitoring the net, we quickly saw cries of hoax. Indeed, the hoax is clear when you look at the shop behind the bull - but you need some local knowledge. On the picture of the “decapitated” bull, you can see a USC store in the background. That store was at that exact place at the Bullring... until it closed down last summer. It has now been replaced by a Hollister store, which opened on December 16, 2010.

See? Easy, right? Obvious hoax. So, do we have a team of reporters who know every nook and cranny of every shopping centre in the world? Obviously not - that would be impossible. But we know our game and know our tools, and there's another solution to clear the matter up: the brand new Google Reverse Image Search. Born on June 2011, this tool allows you to figure out the source of an image. You can either copy and paste the URL of the image or save the file and upload it as shown in their promotional video. In the case of our decapitated animal, here's what it gives: Busted. The original picture was taken by Tim in June 2006 and posted on his blog.

It shows our beloved bull with its head firmly attached, and proves it was decapitated because of editing and not by the rioters. Neil finally gave us definitive confirmation that the bull is still proudly standing at the Bullring this morning. The rumour is now shut down. Oddly enough, according to Bullring’s Twitter account, it never existed. We get images like this all the time, and the team here checks them out meticulously to make sure they're legit. Tools like Google Reverse Image Search are useful, but they're not the most important advantage we have when it comes to crowdsourced journalism. The most important, of course, is our wide network of contributors and contacts - each of whom has deep local knowledge and expertise. Together, we can report the news and find the truth like never before.
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  1. Good analysis – so, who was the first person to post the doctored image?

  2. you say ‘according to the bullring twitter account, the rumour never existed’ – why should the bullring twitter account dignify a silly rumour that was debunked many times during the evening by acknowledging it & responding to it?

  3. It was just a mere comment, not something to take seriously. Some silly rumours are sometimes denied by the people concerned even though it is obvious for most of us that it is not the truth so they could have said something, even funny, about that one. I understand when you say that if they had spoken about it, they would have dignified it but some people would say the exact contrary : you didn’t speak about it so the rumour must be true. In that case, it was easy for people living in Birmingham to know the truth so it is logical they didn’t speak about it though.

  4. With Google Image Reverse Search, you will find the answer ;)

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